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<\/p>\nOver the past year, at Metzineres we have promoted various communication actions aimed at the promotion and circulation of our merchandising, combining graphic materials with an active presence in strategic spaces, both physical and international.<\/p>\n
We have developed and disseminated graphic materials specifically designed for circulation on social media, allied channels and spaces within the social and solidarity economy, as well as for printing and distribution in in-person contexts. These materials have accompanied Metzineres\u2019 participation in conferences, gatherings and events, enabling situated, direct communication in dialogue with other collectives.<\/p>\n
We have also worked on the creation of a specific harm reduction material designed for use in conferences and advocacy spaces, which accompanies all our merchandising in a transversal way. This material not only contextualizes the products, but also opens up conversations, shares situated knowledge and reinforces Metzineres\u2019 political positioning in each space.<\/p>\n
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![\"\"](\"https:\/\/metzineres.org\/wp-content\/uploads\/2025\/09\/Captura-de-Pantalla-2026-04-09-a-las-17.37.12.png\")
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A key part of this strategy has been the activation of direct sales and distribution spaces in international gatherings, where merchandising has functioned as a tool for economic sustainability, as well as a political and relational device.<\/p>\n
Within this framework, Metzineres has been present at:<\/p>\n
![\"\"](\"https:\/\/metzineres.org\/wp-content\/uploads\/2026\/04\/f84939eb-2c41-4780-b03e-a6913cf360cf.jpg\")
![\"\"](\"https:\/\/metzineres.org\/wp-content\/uploads\/2026\/04\/b521a95d-24a3-4a28-9a88-bb0cbd4e812f.jpg\")
<\/p>\n
In all these contexts, Metzineres merchandising \u2014accompanied by graphic materials and the specific harm reduction content\u2014 has facilitated conversations, connections with allied actors, and the expansion of our networks. Each object, each image and each exchange is part of a living communication strategy that understands dissemination as a collective and situated practice.<\/p>\n
We remain committed to forms of communication that not only inform, but also build relationships, sustain processes and circulate alternative narratives.<\/p>\n
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With the support of the Ajuntament de Barcelona.<\/p>\n
![\"\"](\"https:\/\/metzineres.org\/wp-content\/uploads\/2025\/09\/AjuntamentDeBarcelona-e1775819611405.png\")
<\/p>\n","protected":false},"excerpt":{"rendered":"
Over the past year, at Metzineres we have promoted various communication actions aimed at the promotion and circulation of our merchandising, combining graphic materials with an active presence in strategic spaces, both physical and international. We have developed and disseminated graphic materials specifically designed for circulation on social media, allied channels and spaces within the […]<\/p>\n","protected":false},"author":2,"featured_media":5223,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[53],"tags":[],"class_list":["post-5247","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-publications","post_format-post-format-gallery"],"_links":{"self":[{"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/posts\/5247","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/comments?post=5247"}],"version-history":[{"count":3,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/posts\/5247\/revisions"}],"predecessor-version":[{"id":5262,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/posts\/5247\/revisions\/5262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/media\/5223"}],"wp:attachment":[{"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/media?parent=5247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/categories?post=5247"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/metzineres.org\/en\/wp-json\/wp\/v2\/tags?post=5247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}